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Radio Regenbogen Award
The Radio Regenbogen Award at Europa-Park
The Radio Regenbogen Award has honored stars and celebrities from Germany and around the world since 1998. It is organized by the radio station Radio Regenbogen and hosted by Europa-Park Resort in Rust. The ceremony takes place every spring and is one of Germany's major media events. The 26th ceremony took place on 10 April 2026.
We were on site for Magnum (Langnese, Unilever) with our promoters. Their task: present the brand with style and surprise guests with Magnum ice cream treats.
Promotion on the red carpet
At an event of this scale, presence is everything. Our hostesses wore golden dresses that fit the look of the evening. They handed out Magnum ice cream treats to guests and turned short encounters into brand experiences, including encounters with well-known faces such as Bruce Darnell.
Handing out ice cream treats looks simple. For brand perception, though, what counts is presence, friendliness and a feel for the moment.
eventas · Magnum · Radio Regenbogen Award
Premium brands, exclusive events
The Radio Regenbogen Award is not our only assignment for Magnum. We support the brand nationwide with promotions at trade fairs and events, including the 50th German Film Ball in Munich. Read more in our article Brand activation for Magnum.
Frequently asked questions
Does eventas provide hostesses for promotions at exclusive events?
Yes. We provide promoters and hostesses for galas, award shows and trade fairs, dressed to suit the occasion and aligned with your brand.
Can eventas handle sampling and product distribution?
Yes. From handing out ice cream treats to product sampling at trade fairs, we support brand activations nationwide. Get in touch.
Insights into past assignments
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Aarke Permanent Promotion
IAA Transportation 2026
AMB 2026
IFA Berlin 2026
Roborock Gala Night 2026
OpenAI Experience Lab
gamescom 2026
Mary Jane Berlin 2026
